Future products and service, assignment help

  

#1Answer the following questions using info from the attached documentCOMPANY Jacob’s Full service retail catering companyComplete the “Future Products and Services” section with the following information:Based on industry trends, what would you like to do in the future? What are your potential products and services?Complete the “Social Responsibility” section with the following information:What are your ideas to make your products, services, manufacturing process and other aspects of your business socially responsible?What is your business doing right now in order to be socially responsible?#2REVISE THE  ANSWERS TO THE BELOW QUESTIONS from the attached document.COMPANY Jacob’s Full service retail catering companyQ1  Complete the “Technology” section with the following information:How are you using technology in your company or business?What types of technology are you utilizing or do you plan to utilize?What are the costs associated with the current and future use of technology in your company or business?Q2  Complete the “Intellectual Property” section with the following information, keeping in mind that it will only apply to the sale of products, not services:What is your intellectual property?What is your potential future intellectual property?What are the implications of this on your company or business?
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UNIVERSITY OF PHOENIX
1
Executive Summary
Who We Are
Jacob’s Catering is a full service catering business that services the metropolitan New York area. Jacob’s
Catering offers an array of catering services including can meet all you catering needs. We are
professional and extremely competent ensuring that our services are of the highest quality as customer
satisfaction is our goal.
What We Sell
Jacob’s Catering features the cooking of both local and international dishes specifically centered around
Caribbean dishes. Our services consist of catering for all events including but not limited to corporate
events, weddings and holiday. Our catering services also extends to event management, consulting
services and trainings.
Who We Sell To
Our current target market includes individuals from all walks life and all types of companies and
organizations. Our services is requested from all type of individuals and organizations as the need to
celebrate an event or milestone is not defined by race, gender etc. Our aim is leverage our city’so
corporate structure and provide catering services to the many large corporations with the city.
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UNIVERSITY OF PHOENIX
Financial Summary
Financial Highlights
Financial Highlights by Year
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2
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3
Company
Company Overview
Jacob Catering is a full service catering business that will be located in the East NY area of Brooklyn.
Jacob Catering is owned by Carlene Jacob who has over 10 years experience in the catering and food
service industry and is supported by an incredibly competent staff that brings over 40 years of experience.
We will be offering a full array of catering services such as food preparations, serving, party planning, post
clean up and consultations. We will be extremely affordable and intend to become an important part of our
community.
Company History
Management Team
Technology
Jacob’s Catering is a full service retail catering company that provides customers with hospitable catering
services. Jacob’s Catering uses the modern technology to reach out to our customers and potential
customers. The catering company uses social media to market its services to customers online and the
technology is used to target a large market for the services of Jacob’s Catering provides.
The modern technologies that are currently being used by the company includes social networking through
computers and phones as well as other computer devices to reach out to people by marketing its catering
services (Wang, 2013). In comparison to past marketing methods such as public advertisements in open
grounds the current technology being used is cost effective. This is because once an advertisement is
posted on social media; it can be viewed by many viewers. Therefore a single post is less expensive given
it will reach out to a large number of the target market.
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UNIVERSITY OF PHOENIX
4
Products and Services
Products and Services
Jacob Catering is a full service catering business that provides great tasting food at an affordable price. In
addition to cooking, we focus on event management which includes event set up, food, serving and clean
up, consulting services and trainings.. Our services also consist of catering for all events including but not
limited to corporate events, weddings and holidays.
Competitors
Currently in East NY area of Brooklyn there are only a few catering services available to the public, and
only one that offers a full array of catering services a Jacob Catering will be providing. Kleins Catering
Services currently offers full party planning services which includes set-ups, serving, post party clean up,
consultations and party planning services. They serve the same geographic area that Jacob catering will be
serving but as a new business coming forward we a able to offer fresh ideas that are more appropriate for
the catering climate that we are currently in.
Intellectual Property
The company’s intellectual property ranges from our products to the brand of products. Jacob’s Catering
catering has a brand of its own that differentiates it from other retail companies involved in the same
business. Our products include what we provide our customers with during our catering services. These
are foods and drinks that Jacob’s prepares as meals for customers. The company’s logo comprises of
images of some of the food prepared by Jacob’s Catering to symbolize our ownership.
Jacob’s Catering company wishes to add other intellectual properties in the future. Moreover the
company also wishes to own more food products for serving customers in need of the catering services as
well as build more catering retail branches in different areas. The additional intellectually properties will
force the company to have to acquire the intellectual property rights to be proof of ownership of the new
creativity (Singh, 2014). However the new creations will also enable the business to grow and become
successful in future
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UNIVERSITY OF PHOENIX
Target Market
Market Overview
Market Needs
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5
6
UNIVERSITY OF PHOENIX
Strategy and Implementation
Marketing Plan
Overview
Positioning
Pricing
Promotion
Distribution
Milestones
Milestone
Due Date
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7
UNIVERSITY OF PHOENIX
Financial Plan
Revenue Forecast
Revenue Forecast
2016
2017
Revenue
Test
Total Revenue
$761,700
$761,700
Direct Cost
Total Direct Cost
Gross Margin
Gross Margin %
$761,700
100%
Revenue by Month
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understanding that you will not share its contents or ideas with third parties without the express written consent of the plan author.
2018
8
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About the Revenue Forecast
Personnel Plan
Personnel Table
2016
2017
2018
2016
2017
2018
Total
About the Personnel Plan
Budget
Budget Table
Operating Expenses
Salary
Employee Related Expenses
Utilities
Office Supplies
Insurance
Total Operating Expenses
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Expenses by Month
About the Budget
Starting Balances
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understanding that you will not share its contents or ideas with third parties without the express written consent of the plan author.
9
10
UNIVERSITY OF PHOENIX
Cash Flow Assumptions
Cash Flow Assumptions
Cash Inflow
% of Sales on Credit
100%
Avg Collection Period (Days)
30
Cash Outflow
% of Purchases on Credit
83%
Avg Payment Delay (Days)
15
Inventory
Months to Keep on Hand
0
Minimum Inventory Purchase
$0
About the Cash Flow Assumptions
Loans and Investments
Loans and Investments Table
2016
2017
Total Amount Received
Sources of Funds
Use of Funds
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understanding that you will not share its contents or ideas with third parties without the express written consent of the plan author.
2018
11
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Financial Statements
Profit and Loss Statement
Profit and Loss Statement
2016
Revenue
2017
2018
$761,700
Direct Costs
Gross Margin
Gross Margin %
$761,700
100%
Operating Expenses
Salary
Employee Related Expenses
Utilities
Office Supplies
Insurance
Total Operating Expenses
Operating Income
$761,700
Interest Incurred
Depreciation and Amortization
Income Taxes
$152,340
$0
$0
Total Expenses
$152,340
$0
$0
Net Profit
$609,360
$0
$0
Net Profit / Sales
80%
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Gross Margin by Year
Net Profit (or Loss) by Year
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understanding that you will not share its contents or ideas with third parties without the express written consent of the plan author.
12
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UNIVERSITY OF PHOENIX
About the Profit and Loss Statement
Balance Sheet
Balance Sheet
Cash
Accounts Receivable
2016
2017
2018
$667,200
$609,360
$609,360
$94,500
$0
$0
$761,700
$609,360
$609,360
$761,700
$609,360
$609,360
$152,340
$0
$0
$0
$0
$0
$152,340
$0
$0
$152,340
$0
$0
$609,360
$609,360
Inventory
Other Current Assets
Total Current Assets
Long-Term Assets
Accumulated Depreciation
Total Long-Term Assets
Total Assets
Accounts Payable
Income Taxes Payable
Sales Taxes Payable
Short-Term Debt
Prepaid Revenue
Total Current Liabilities
Long-Term Debt
Total Liabilities
Paid-in Capital
Retained Earnings
Earnings
$609,360
$0
$0
Total Owner’s Equity
$609,360
$609,360
$609,360
Total Liabilities & Equity
$761,700
$609,360
$609,360
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understanding that you will not share its contents or ideas with third parties without the express written consent of the plan author.
14
UNIVERSITY OF PHOENIX
About the Balance Sheet
Cash Flow Statement
Cash Flow Statement
2016
2017
2018
$609,360
$0
$0
($94,500)
$94,500
$0
$152,340
($152,340)
$0
$0
$0
$0
$667,200
($57,840)
$0
$0
$667,200
$609,360
Net Change in Cash
$667,200
($57,840)
$0
Cash at End of Period
$667,200
$609,360
$609,360
Net Cash Flow from Operations
Net Profit
Depreciation and Amortization
Change in Accounts Receivable
Change in Inventory
Change in Accounts Payable
Change in Income Tax Payable
Change in Sales Tax Payable
Change in Prepaid Revenue
Net Cash Flow from Operations
Investing & Financing
Assets Purchased or Sold
Investments Received
Change in Long-Term Debt
Change in Short-Term Debt
Dividends & Distributions
Net Cash Flow from Investing &
Financing
Cash at Beginning of Period
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Cash Flow by Month
Cash Flow by Year
About the Cash Flow Statement
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understanding that you will not share its contents or ideas with third parties without the express written consent of the plan author.
15
16
UNIVERSITY OF PHOENIX
Appendix
Revenue Forecast
Revenue Forecast Table (With Monthly Detail)
2016
Jan ’16
Feb ’16
Mar ’16
Apr ’16
May ’16
Jun ’16
Jul ’16
Aug ’16
Sep ’16
Oct ’16
Nov ’16
Dec ’16
$38,700
$38,700
$41,300
$45,500
$53,200
$58,700
$69,400
$74,900
$75,700
$83,400
$87,700
$94,500
$38,700
$38,700
$41,300
$45,500
$53,200
$58,700
$69,400
$74,900
$75,700
$83,400
$87,700
$94,500
$38,700
$38,700
$41,300
$45,500
$53,200
$58,700
$69,400
$74,900
$75,700
$83,400
$87,700
$94,500
100%
100%
100%
100%
100%
100%
100%
100%
100%
100%
100%
100%
Revenue
Test
Total
Revenue
Direct Cost
Total Direct
Cost
Gross Margin
Gross
Margin %
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third parties without the express written consent of the plan author.
17
UNIVERSITY OF PHOENIX
2016
2017
2018
Revenue
Test
$761,700
Total Revenue
$761,700
Direct Cost
Total Direct Cost
Gross Margin
$761,700
Gross Margin %
100%
Personnel Plan
Personnel Table (With Monthly Detail)
2016
Jan ’16
Feb ’16
Mar ’16
Apr ’16
May ’16
Jun ’16
Jul ’16
Aug ’16
Sep ’16
Oct ’16
Nov ’16
Dec ’16
Total
2016
2017
2018
Total
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third parties without the express written consent of the plan author.
18
UNIVERSITY OF PHOENIX
Budget
Budget Table (With Monthly Detail)
2016
Jan ’16
Feb ’16
Mar ’16
Apr ’16
May ’16
Jun ’16
Jul ’16
Aug ’16
Sep ’16
Oct ’16
Nov ’16
Dec ’16
Operating
Expenses
Salary
Employee
Related
Expenses
Utilities
Office
Supplies
Insurance
Total
Operating
Expenses
2016
2017
2018
Operating Expenses
Salary
Employee Related Expenses
Utilities
Office Supplies
Insurance
Total Operating Expenses
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third parties without the express written consent of the plan author.
19
UNIVERSITY OF PHOENIX
Loans and Investments
Loans and Investments Table (With Monthly Detail)
2016
Jan ’16
Feb ’16
Mar ’16
Apr ’16
May ’16
Jun ’16
Jul ’16
Aug ’16
Sep ’16
Oct ’16
Nov ’16
Dec ’16
Total
Amount
Received
2016
2017
2018
Total Amount Received
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third parties without the express written consent of the plan author.
20
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Profit and Loss Statement
Profit and Loss Statement (With Monthly Detail)
2016
Jan ’16
Feb ’16
Mar ’16
Apr ’16
May ’16
Jun ’16
Jul ’16
Aug ’16
Sep ’16
Oct ’16
Nov ’16
Dec ’16
Revenue
$38,700
$38,700
$41,300
$45,500
$53,200
$58,700
$69,400
$74,900
$75,700
$83,400
$87,700
$94,500
$38,700
$38,700
$41,300
$45,500
$53,200
$58,700
$69,400
$74,900
$75,700
$83,400
$87,700
$94,500
100%
100%
100%
100%
100%
100%
100%
100%
100%
100%
100%
100%
$38,700
$38,700
$41,300
$45,500
$53,200
$58,700
$69,400
$74,900
$75,700
$83,400
$87,700
$94,500
$7,740
$7,740
$8,260
$9,100
$10,640
$11,740
$13,880
$14,980
$15,140
$16,680
$17,540
$18,900
Direct Costs
Gross Margin
Gross
Margin %
Operating
Expenses
Salary
Employee
Related
Expenses
Utilities
Office
Supplies
Insurance
Total
Operating
Expenses
Operating
Income
Interest Incurred
Depreciation
and
Amortization
Income Taxes
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third parties without the express written consent of the plan author.
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Total
Expenses
$7,740
$7,740
$8,260
$9,100
$10,640
$11,740
$13,880
$14,980
$15,140
$16,680
$17,540
$18,900
Net Profit
$30,960
$30,960
$33,040
$36,400
$42,560
$46,960
$55,520
$59,920
$60,560
$66,720
$70,160
$75,600
80%
80%
80%
80%
80%
80%
80%
80%
80%
80%
80%
80%
Net Profit /
Sales
2016
2017
2018
$152,340
$0
$0
Total Expenses
$152,340
$0
$0
Net Profit
$609,360
$0
$0
Revenue
$761,700
Direct Costs
Gross Margin
Gross Margin %
$761,700
100%
Operating Expenses
Salary
Employee Related Expenses
Utilities
Office Supplies
Insurance
Total Operating Expenses
Operating Income
$761,700
Interest Incurred
Depreciation and Amortization
Income Taxes
Net Profit / Sales
80%
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third parties without the express written consent of the plan author.
22
UNIVERSITY OF PHOENIX
Balance Sheet
Balance Sheet (With Monthly Detail)
2016
Jan ’16
Feb ’16
Mar ’16
Apr ’16
May ’16
Jun ’16
Jul ’16
Aug ’16
Sep ’16
Oct ’16
Nov ’16
Dec ’16
Cash
$0
$38,700
$77,400
$118,700
$164,200
$217,400
$276,100
$345,500
$420,400
$496,100
$579,500
$667,200
$38,700
$38,700
$41,300
$45,500
$53,200
$58,700
$69,400
$74,900
$75,700
$83,400
$87,700
$94,500
$38,700
$77,400
$118,700
$164,200
$217,400
$276,100
$345,500
$420,400
$496,100
$579,500
$667,200
$761,700
$38,700
$77,400
$118,700
$164,200
$217,400
$276,100
$345,500
$420,400
$496,100
$579,500
$667,200
$761,700
$7,740
$15,480
$23,740
$32,840
$43,480
$55,220
$69,100
$84,080
$99,220
$115,900
$133,440
$152,340
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
$0
Accounts
Receivable
Inventory
Other Current
Assets
Total
Current
Assets
Long-Term
Assets
Accumulated
Depreciation
Total LongTerm Assets
Total Assets
Accounts
Payable
Income Taxes
Payable
Sales Taxes
Payable
Short-Term
Debt
Prepaid
Revenue
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third parties without the express written consent of the plan author.
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UNIVERSITY OF PHOENIX
Total
Current
Liabilities
$7,740
$15,480
$23,740
$32,840
$43,480
$55,220
$69,100
$84,080
$99,220
$115,900
$133,440
$152,340
$7,740
$15,480
$23,740
$32,840
$43,480
$55,220
$69,100
$84,080
$99,220
$115,900
$133,440
$152,340
Long-Term Debt
Total
Liabilities
Paid-in Capital
Retained
Earnings
Earnings
$30,960
$61,920
$94,960
$131,360
$173,920
$220,880
$276,400
$336,320
$396,880
$463,600
$533,760
$609,360
Total
Owner’s
Equity
$30,960
$61,920
$94,960
$131,360
$173,920
$220,880
$276,400
$336,320
$396,880
$463,600
$533,760
$609,360
Total
Liabilities &
Equity
$38,700
$77,400
$118,700
$164,200
$217,400
$276,100
$345,500
$420,400
$496,100
$579,500
$667,200
$761,700
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third parties without the express written consent of the plan author.
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Cash
Accounts Receivable
20 …
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