For this assignment, please read Alcacer, J., Agrawal, A., Vaish, H. (2013, 2017). Walmart around the world. Harvard Business School. (Access is available in the course modules under the “Getting Started” heading, then “Course Pack”)
Your written report should be three to five pages. This report is written for the CEO. Your assignment is to provide a 5-year strategy to successfully grow in the African market.
In 2011, Walmart entered the African market by acquiring a controlling (51%) interest in Massmart. Based on your analysis of Walmart’s global expansion performance up to today and your research on the African retail market, present your recommendations on what Walmart should do to be successful in Africa. (Use a five-year timeframe.) Your strategy should include a discussion of market entry methods and explain why they are appropriate. You should mention specific countries and recommend the type of Walmart store appropriate for each market. Provide compelling support for your recommendations. Also, please consider Ghemawat’s CAGE Distance Framework (remember the HBR “Distance still matters” article you read earlier in the term) when you are analyzing the case. (You should devote over 90% of your case analysis to answering this question.)
Please include exhibits and references in a separate Appendix.
Case Analysis Guidelines
Three- to five-page typed Case summary. Do not exceed the five-page limit for your written paper. You can use a sixth page for graphics (chart, graph, table, and picture) that are relevant to your case analysis or recommendations. The appendix is an added page
Assume your case summary will be read by the CEO and Board of Directors. Be professional
Be clear and concise. However, be specific enough to demonstrate what you know
You will receive a much better grade for thorough research, original thoughts and ideas, and well-supported recommendations. You will receive a very low grade for lack of research and unsupported recommendations. Do not repeat the facts given in the case
Discuss the challenges and/or important factors facing the company
Show evidence that you performed research on relevant topics (industry, company, product, country, market, competition, etc.) and understand the current situation (the cases are several years old)
Recommend a specific course of action and provide a convincing explanation as to why your actions will lead to success for the company (vague and general reasons will not convince me)
Do not merely repeat facts stated in the case. Demonstrate your critical thinking ability
Use the knowledge and quantitative skills you acquired in your accounting, finance, economics, statistics, etc., courses
Use data and information to analyze the situation and support your recommendations
Use charts, graphs, tables, etc., to explain the situation and help others to understand your recommendations
Delivering a high-quality product at a reasonable price is not enough anymore.
That’s why we have developed 5 beneficial guarantees that will make your experience with our service enjoyable, easy, and safe.
You have to be 100% sure of the quality of your product to give a money-back guarantee. This describes us perfectly. Make sure that this guarantee is totally transparent.Read more
Each paper is composed from scratch, according to your instructions. It is then checked by our plagiarism-detection software. There is no gap where plagiarism could squeeze in.Read more
Thanks to our free revisions, there is no way for you to be unsatisfied. We will work on your paper until you are completely happy with the result.Read more
Your email is safe, as we store it according to international data protection rules. Your bank details are secure, as we use only reliable payment systems.Read more
By sending us your money, you buy the service we provide. Check out our terms and conditions if you prefer business talks to be laid out in official language.Read more