Expert Answer:Strategic Marketing Speaker Note Power Point Prese

  

Solved by verified expert:For the final portfolio project, you will create a professional presentation (using MS PowerPoint) that the CEO has asked you to share with the Board of Directors of your chosen institution. For this portfolio project, you will develop a strategic marketing plan; assessing the organization’s environment, identifying the consumer market, developing a mission and vision statement, summarizing quality initiatives, developing a plan for marketing the organization, and creating a monitoring measurement metric, to ensure future success of the organization.The project will consist of the visual representations of the following elements:An introduction of the organizationA mission and vision statementA SWOT analysis identifying the organizational competencies and strategic advantagesIdentification of the consumer, key stakeholders, and marketA summary of a marketing direction for the organization (e.g., expansion of a service or new program)Recommendations for monitoring performance measurements to ensure the success of the organization’s strategic plan.Requirements:Your presentation should be 10-15 slides in length, excluding the title and reference slides which must be included.The presentation must be submitted as a PowerPoint file (.ppt) – do not submit as a PDF or Word file.Each slide must provide detailed speakers notes – a minimum of 100 words per slide.Integrate concepts, terms, and theories from the readings and module content.You need to cite at least 10 sources for this assignment, outside of the textbook. Six of these sources must come from academic journals. The CSU-Global Library (Links to an external site.)Links to an external site. is a great place to find resources. Your paper must be formatted according to CSU-Global Guide to Writing and APA Requirements. (Links to an external site.)Links to an external site.

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